Cyber safety – slideshow
The following slide show is worth a look, it is important to make it to the end as this is where it talks about social norming. Many of the references are American.
http://www.slideshare.net/larrymagid/do-fear-and-exaggeration-increase-risk
This along with other slideshows can be found on site that Larry Magid operates called www.safekids.com he also has another one called http://www.safeteens.com/
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