My Thoughts… Cyber safety – slideshow
The following slide show is worth a look, it is important to make it to the end as this is where it talks about social norming. Many of the references are American. http://www.slideshare.net/larrymagid/do-fear-and-exaggeration-increase-risk This along with other slideshows can be found on site that Larry Magid operates called http://www.safekids.com he also has another one called http://www.safeteens.com/
My Thoughts... 